Re: Klaatu virada nikto

From: Jay Freeman (Jay.Freeman@No-Spam)
Date: Fri Apr 04 2003 - 18:12:34 MST


> It's "Klaatu Barada Necktie" ...

  Actually, it's "Get you barracuda necktie", an early example of
  embedded subliminal advertising in Hollywood films. The producer
  of "The Day The Earth Stood Still" was a majority stockholder in
  a small shop on Hollywood Boulevard, specializing in hand-painted
  neckties. They had a large inventory with barracudas painted
  on them. (Thin ties -- much in vogue at the time -- considerably
  restricted the subject matter that would fit; it wasn't till
  a decade later that ties grew fat enough to admit, e.g., groupers
  and tuna as pictorial material.) For some reason, these items
  weren't moving fast enough, so the producer decided to insert
  a reference to the product in the film. An experimental necktie
  for the robot to wear -- crafted in chain mail with the image
  of the fish delinieated in links of contrasting metals -- was
  not ready in time, so on short notice they inserted the line of
  dialog. Unhappily, the typist who prepared the modified script
  couldn't read the producer's handwriting, and the popular,
  garbled, version of the words resulted.
  
  Now, if you think there is something fishy about the above
  story, just remember that April 1 was but four days ago, and that
  I am notoriously lazy ...
  
                                 -- Jay Freeman, Deep-Sky Weasel



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